Methodological approaches to the analysis of competitive strategies of modern corporations
Автор: Demina Vera V., Yueying Yang
Журнал: Вестник Академии права и управления @vestnik-apu
Рубрика: Вопросы экономики и управления
Статья в выпуске: 1 (66), 2022 года.
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The international competitive environment requires modern corporations to develop and implement the most effective competitive strategies. Orientation to leadership positions in the market requires companies to form an active innovation policy, increase spending on research and development, increase the factors that make up the technical and technological basis of activity. The lack of a unified approach to the analysis of the competitive strategy of the corporation makes the study of this research object relevant. The topic of the article has an important theoretical and methodological significance in the development of the analysis of competitive strategies of corporations.
Competitiveness, corporation, competitive strategy, methodology, analysis, transnationalization
Короткий адрес: https://sciup.org/14123719
IDR: 14123719