Methodological basis for forming an artificial intelligence marketing ecosystem in higher educational institutions
Автор: Shubaeva V.G., Naumov V.N., Susheva N.V.
Журнал: Известия Санкт-Петербургского государственного экономического университета @izvestia-spgeu
Рубрика: Методология и инструментарий управления
Статья в выпуске: 6-1 (144), 2023 года.
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The article presents the scientific and methodological rationale for the introduction of artificial intelligence technology in the university. A model of an artificial intelligence ecosystem is proposed, the basic functions necessary for creating an information and educational digital environment of a university are determined.
Ecosystem, methodology, educational organizations of higher education, artificial intelligence, digital economy
Короткий адрес: https://sciup.org/148328128
IDR: 148328128
