Methodological foundations for assessing the economic efficiency of the hotel business

The relevance of the research is due to the growing competition in the hotel business, both in the Russian and international markets, which requires increasing the efficiency of the enterprises of this business, especially in the difficult conditions of the development of the hospitality industry in the modern economy of Russia. The scientific article is devoted to the study of methods for assessing economic efficiency using various indicators of the activities of hotel enterprises. Improving efficiency and financial returns is especially important when exploring options for the exit of hotel enterprises from the failure caused by pandemic bans. For a deeper assessment of the performance of hotel enterprises, the article analyzed the financial indicators of CJSC GC Astoria. Despite the impressive growth in revenue and profit of the hotel, it was found that the return on assets decreased in 2022 compared to 2021 from 38.1% to 30.3%, or more than 7.8%. Factor analysis of this decrease made it possible to diagnose inefficient use of current assets of the enterprise. The application of the methodology of a deeper methodology for analyzing the work of hotel complexes will allow to identify many problems that arise in their work, and timely take the necessary measures to eliminate them by hotel management.