Intercultural language is the key to the future of business culture
Автор: Mikhelson S.V.
Журнал: Социально-экономический и гуманитарный журнал Красноярского ГАУ @social-kgau
Рубрика: История
Статья в выпуске: 1 (1), 2015 года.
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The article is devoted to communication problems in business. Losses of profit, loss of contracts are associated with not knowing the partner’s business culture. According to the author, the problem of cultural diversity in business culture should be resolved through intercultural dialogue. Foreign language, traditions, values cultures are the basis for communication in business. The conservatism of russian business culture does not develop the russian business.
Business culture, business communication, intercultural dialogue
Короткий адрес: https://sciup.org/140205619
IDR: 140205619