The change management model of Kotter the example of "Adidas"

Автор: Mokina Marina Igorevna

Журнал: Теория и практика современной науки @modern-j

Рубрика: Основной раздел

Статья в выпуске: 2 (20), 2017 года.

Бесплатный доступ

The article is devoted to the study of the stages of organizational changes on the model of J. Kotter. The process of organizational changes in ”Adidas”. The influence of factors in obtaining a successful result at each stage. Recommendations for improving the management of organizational change.

Organizational changes, adidas, change management, success factors, kotter

Короткий адрес: https://sciup.org/140270736

IDR: 140270736

Статья научная