Modeling of the strategic management process an industrial enterprise

Under the conditions of sanctions restrictions, the activities of industrial enterprises in the oil and gas sector have changed qualitatively. In order to adapt and work effectively in these conditions, the management of companies needs to review business processes, look for new sources of financing and sales markets in order to remain competitive in the market. The article reveals the competitive advantages of an industrial enterprise of the sales sector in the Russian market. Measures have been developed to improve the company's marketing strategy to increase its competitiveness in modern conditions. Also, within the framework of the article, strategic alternatives were formed and the main mechanisms for implementing the best strategy option were described. The practical significance of the work consists in the collection and interpretation of industry performance indicators of industrial enterprises of the sales sector in the conditions of sanctions restrictions for modeling the process of strategic management.