Non-traditional methods and techniques of advertising communication
Автор: Pidshmorga Yu.V., Lotova E.V.
Журнал: Вестник Алтайской академии экономики и права @vestnik-aael
Рубрика: Инновации в экономике и управлении
Статья в выпуске: 3 (35), 2014 года.
Бесплатный доступ
Non-traditional methods of advertising are considered. Advertising market and modern means to promote goods have been investigated. A set of methods and techniques to increase effectiveness of non-traditional advertising communication means are suggested.
Короткий адрес: https://sciup.org/142179062
IDR: 142179062
Статья научная