On implementing a fuzzy model for resource potential assessment of an energy sales organization taking into account the integration strategy

The article emphasizes the relevance of developing and implementing a model for assessing the resource potential of an energy sales organization taking into account the integration strategy as a strategic management tool that allows justifying the choice of a cooperation partner for developing innovative projects and providing services in the field of increasing energy efficiency by creating software systems based on artificial intelligence methods. We have shown the advantages of using a fuzzy set approach in implementing the developed model and presented a comparative analysis of the results of its implementing based on multi-criteria selection methods: additive convolution method, and hierarchy analysis method. We also have developed the assessment criterion and the algorithm for implementing a fuzzy model for assessing the resource potential of an energy sales organization taking into account the integration strategy for the development of innovative projects.