Ensuring the competitiveness of enterprises of restaurant business on the basis of franchising

Автор: Krasnoshapko O.E.

Журнал: Экономика и социум @ekonomika-socium

Рубрика: Основной раздел

Статья в выпуске: 12 (55), 2018 года.

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The article deals with the concept of franchising and its features in the restaurant business. A comparative analysis of the opening of the restaurant on the franchise system and under its own brand. Indicates the competitive advantages of opening a franchise restaurant.

Restaurant, franchise, competitiveness, restaurant business

Короткий адрес: https://sciup.org/140241155

IDR: 140241155

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