The image of the family as a factor in demographic security (by a case study of the Republic of Buryatia)

The study examines the image of the Russian family as one of the factors affecting demographic security. The author emphasizes the importance of performing the reproductive function by the family, especially in regions with low population density and high migration expectations, in the context of decreased family stability and a focus on small families. The paper demonstrates the significance of public policy measures to enhance the stability and sustainability of the Russian family in the system of the social and economic development planning based on the regional experience. Besides, the text contains both statistical data and the results of original sociological studies conducted in the Republic of Buryatia from 2014 to 2017. The purpose of the research was to study a young family as a strategic resource for developing the region and enhancing its sustainability. The author concludes that it is necessary to devise the national strategy for creating the image of the Russian family to promote and raise the status of family and family values.