The image of modern woman in the mirror of metaphor in 'Vogue France' magazine

Metaphor is an important component of image creation, representing a means, which allows to describe complex phenomena and processes, drawing attention to their key aspects. Recently, especially in the light of social development and new cultural trends, metaphorical expressions have become widely used in fashion journalism and the fashion industry. This article will analyze the contemporary French magazine Vogue France for the use of metaphors in constructing the image of a modern woman. The methods of cognitive-linguistic analysis and interpretation will be used for this purpose.