Assessment of organization’s innovation activity in view of digital transformations

The relevance of the research topic stems from the necessity methodological tools for evaluating the innovative activity of an organization, taking into account digital transformations that have a direct impact on the level of costs, time and intensity of innovative transformations in an organization under contemporary business conditions. The goal of this study was to systematize and comparatively analyze of methodological approaches to the assessment of innovation and digital transformations in an organization. It also aimed at the development of methodological tools for assessing the innovation activity of an organization, taking into account the relationship between innovation and digitalization. To achieve this goal, general scientific methods of theoretical knowledge were used, including statistical and logical analysis and synthesis, comparison, deduction and generalization, technologies of structural and graphical modeling. The paper substantiates the need to evaluate the innovative activity of an organization, taking into account the level of digital transformation. The systematization of methodological approaches to the assessment of innovative activities of the organization has been carried out, and a conclusion has been made regarding the accessibility and objectivity of the information base and the indicator system proposed by the authors. The interrelation of digital transformations of the organization with its innovative activity is characterized. The systematization of models for evaluating digital transformations of an organization has been carried out, leading to the conclusion that the authors do not pay sufficient attention to the issues of interpenetration of innovations and digital transformations. Based on the results of the study, a methodological toolkit for evaluating the innovation activity of an organization, considering digital transformations, was developed. This toolkit is based on the stages of the organization's innovative activity and the relationship between innovation and digital transformations.