Valuation of the effectiveness of the marketing management system at the enterprise of the real sector of the Russian economy

The article substantiates the thesis that in the conditions of regionalization of the economic space, which is a part of special economic zones, regional-level zones play a special role, whose activities are primarily aimed at increasing the investment attractiveness of the home region and improving the investment climate. Their value as a driver of innovation and investment activity can be realized, if there is implementation of control measures by federal and regional authorities. The analysis of individual indicators of the functioning of a special economic zone of technology-innovative type (SEZ TVT) "Innopolis" was carried out.