Features of forming a competitive strategy of a tourist firm on the example of the Golden Russia company
Автор: Churilkina Anna
Журнал: Бюллетень науки и практики @bulletennauki
Рубрика: Экономические науки
Статья в выпуске: 3 т.6, 2020 года.
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The article discusses the marketing aspects of developing a competitive strategy for a travel company based on an analysis of the main competitors of the market of Vladimir and proposes programs to increase the competitiveness of the company.
Marketing, competitiveness, competitive advantages, tourism, tour operator, travel product
Короткий адрес: https://sciup.org/14115984
IDR: 14115984 | DOI: 10.33619/2414-2948/52/29
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