Features and directions of development of competitiveness of food industry enterprises

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The article is devoted to the study of the characteristics of the competitiveness of food industry enterprises at the present stage, which determine the vector of their development - providing a higher level of product value for consumers while optimizing operations to increase revenues and reduce costs of the company, automation of production processes, increasing the activity and flexibility of R&D. Sources (factors) of competitiveness of the food industry is proposed to be divided into internal and external. Among the distinctive features of the competition of the food industry in the article - the acute competition for consumer attention and, as a consequence, the need for the development of production and commodity competitiveness. The actual problem of competitiveness of enterprises is the choice of distribution channel, the emergence of new products and new methods of supply chain organization.

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Enterprises, food industry, competitiveness, factors of competitiveness, competitive strategy

Короткий адрес: https://sciup.org/170186692

IDR: 170186692   |   DOI: 10.24411/2500-1000-2019-11535

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