Especially the use of oil and gas companies marketing in crisis

Автор: Poddubnaya Marina, Yakhiyaeva Leila

Журнал: Бюллетень науки и практики @bulletennauki

Рубрика: Экономические науки

Статья в выпуске: 1 (14), 2017 года.

Бесплатный доступ

In the article the basic directions of marketing activities of oil and gas companies. Marked capabilities and features of the marketing activities of the companies in the oil and gas industry. We present an alternative to strategic marketing behavior in a volatile economy.

Market behavior, petroleum products, competition, monopolization, marketing, oil and gas industry, marketing activities

Короткий адрес: https://sciup.org/14111199

IDR: 14111199   |   DOI: 10.5281/zenodo.244235

Статья научная