Especially the use of oil and gas companies marketing in crisis
Автор: Poddubnaya Marina, Yakhiyaeva Leila
Журнал: Бюллетень науки и практики @bulletennauki
Рубрика: Экономические науки
Статья в выпуске: 1 (14), 2017 года.
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In the article the basic directions of marketing activities of oil and gas companies. Marked capabilities and features of the marketing activities of the companies in the oil and gas industry. We present an alternative to strategic marketing behavior in a volatile economy.
Market behavior, petroleum products, competition, monopolization, marketing, oil and gas industry, marketing activities
Короткий адрес: https://sciup.org/14111199
IDR: 14111199 | DOI: 10.5281/zenodo.244235
Статья научная