Features of competitive strategies on the meat production market

The features of competitive strategies in the meat productionmarket are stipulated depending on the size of a company. The advantages of vertically integrated companies acting at the meat production market, related to the ability of control customer’s management value chain as well as costs’ management effectiveness, are shown. The types of competitive strategies in the meat production market, which depend on a company’s size, are described. The possibilities of improvement of competitive strategies for small market participants are shown.