Features of marketing activities in the state sector
Автор: Krikunov R.A., Shevchenko M.S., Boeva K.Y.
Журнал: Экономика и бизнес: теория и практика @economyandbusiness
Статья в выпуске: 8 (54), 2019 года.
Бесплатный доступ
The article includes the characteristic of the subjects and objects of marketing activities in the state sector. The tools and methods used in state marketing are described. The disadvantages of marketing in relation to state services are analyzed.
State sector, state marketing, goods and services, citizens' satisfaction
Короткий адрес: https://sciup.org/170181907
IDR: 170181907 | DOI: 10.24411/2411-0450-2019-11116
Статья научная