Features of assessment of the competitiveness of tour firms

Их In the modern world, competition as a driving force forces enterprises to continuously find the newest ways of self-realization, increasing the positive properties of a product, reducing prices, improving the quality of service, and improving ways of advertising. For any company in the field of tourism and service, the innovative and well-designed technology of the product promotion channel to the final customer is fundamental, which reduces losses, expands the abilities in offering additional services and in the final result increases the monetary result, which allows to win in the competitive struggle for the consumer.