Features of building an advertising text in food advertising

Автор: Tiatykh M.V.

Журнал: Форум молодых ученых @forum-nauka

Статья в выпуске: 7 (47), 2020 года.

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The article discusses the features of building an advertising text in food advertising. The paper describes the structure of advertising texts and the classification of advertising texts by target orientation.

Title, main advertising text, slogan, informing advertising messages, prompting advertising messages

Короткий адрес: https://sciup.org/140288084

IDR: 140288084

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