Features of project management in the media sphere under the society digitalization
Автор: Chesnova Olga Aleksandrovna
Журнал: Петербургский экономический журнал @gukit-journal
Рубрика: Теория и практика управления организационно-экономическими системами
Статья в выпуске: 2 (30), 2020 года.
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The article discusses the features of project management in the conditions ofdig italization. The aspects taken into account when implementing modernprojects using the Internet are highlighted. Modern methods and tools of projectmanagement are studied for their applicability to media projects. Their proper usewill allow us to take into account the emerging trends in the development of themedia sphere and will solve the problem of media projects monetization.
Media economy, media industry, media project, project management, mass communication media, digitalization, film, television, content
Короткий адрес: https://sciup.org/140248096
IDR: 140248096 | DOI: 10.24411/2307-5368-2020-10006