From the socio-psychological aspects of digitalization to the reflection of the nature of the word phenomenon

In connection with the ongoing processes of social transformation, informatization and digitalization, there is a tendency to increase emotional tension and anxiety in society. Studies of the impact of digitalization on the security of the individual and society, analysis of the positive and negative aspects of digitalization are relevant. Part of the population is afraid of depersonalization, replacing the name with a digital code. Against this background, the search for a philosophical understanding of the word, as well as the name, is actualized in a comparative analysis with a digit and a digital designation, the problem of attention to the word as a spiritual phenomenon and cultural historical value is posed. Thus, the process of digitalization is a complex cultural, historical and socio-psychological phenomenon. At the personal level, the realization of personal freedom and responsibility in choosing worldview values and aspirations contributes to reducing frustration in an era of change, at the social level it is important to maintain the priority of spiritual values and meanings, where the word should remain as the highest ability that distinguishes a person from the world of animals and things.