Prospects of corporate banking: focused on administration versus customer-oriented business models
Автор: Nikitina T.V., Renker C.
Журнал: Известия Санкт-Петербургского государственного экономического университета @izvestia-spgeu
Рубрика: Финансовый сектор экономики
Статья в выпуске: 1 (115), 2019 года.
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The present paper is dedicated to modern corporate banking business models. In order to maximize profit from working with this business, one should use more efficient pricing models and commission policy. The administrative approach, the approach based on sales and the customer-oriented approach are analyzed in this article.
Banking business models, banking sector, business social responsibility, client-oriented approach, corporate banking, customer satisfaction management
Короткий адрес: https://sciup.org/148318977
IDR: 148318977