Planning in the marketing system of educational services

Автор: Dontsova V.I.

Журнал: Экономика и бизнес: теория и практика @economyandbusiness

Статья в выпуске: 4-1 (26), 2017 года.

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This article examines the planning activities in the marketing system of educational services. Effective implementation of all marketing functions at the proper level is impossible without a thoughtful and comprehensive planning. The purpose of the study is to determine the features of planning in the system of educational services.

Marketing, marketing system in education, marketing planning, marketing environment, promotion of educational services, marketing in the sphere of education

Короткий адрес: https://sciup.org/170180438

IDR: 170180438

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