Approaches to the understanding of client-orientation as a factor in the competitiveness of hotels and other accommodation facilities

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The article summarizes the views of different authors on the nature and content of the concept of «client orientation», approaches to its understanding from the point of view of competitiveness of hotels and other means of accommodation are formulated.

Client-oriented strategy of the hotel enterprise, client-oriented policy of the hotel enterprise, client-oriented behavior of the employee of the hotel enterprise

Короткий адрес: https://sciup.org/148309142

IDR: 148309142   |   DOI: 10.25586/RNU.V9276.18.07.P.109

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