Consumers’ right to information

The article reveals the problems of implementation of customers' rights to information; faults of its realization have impact on the civil mechanism of realization and protection of customers’ rights. The author researches in details the stage of formation and expression of intention, which is closely related to appearance and realization of customers’ rights to information, and addresses the issue of the impact of marketing technologies on distortion of civil aims of customers. He also writes about the necessity to broaden the contents of the right to information for the purposes of more effective employment and protection of customers’ rights.