Virtual resourses of orthodox church in the process of struggle for belief (on the Perm city materials)

The article is devoted to the forms of presentations of the Russian Orthodox Church in the Internet. The object of research is Internet media of the Orthodox Church of Russian province. We research Internet media of Perm region as one of tipical terretories of country. The research task is identifying functions of Internet-resoerces of church and search of specific featers of Internet-discource in the Orthodox religion forms. The main instruments we use are structure-functional analyses and discource-analyses. The metodological base of article is founded on texts of modern reseachers of virtual media. They are H. Campbell, P. Cheong, Ch. Helland, N. Boiz, S. Rajagopolan, M. Gor-ham. We find out that Internet resourses are dysfunctional, focused to repetition of ritual. These media exist out of their auditory. On Internet media the church demonstrate failure from translation of religious content. There isn't religious narrative, elements of sermon on sites, in social nets. These communicative units give place social-politic discource, to which Orthodox Church come. Other important feature of Orthodox Internet media is absent of feedback with users. Reasons of such situation is unwillingness of local religious community to use new forms of communication, conservative spirit of clergy and parishioners.