The problematics of the "average" city in local urban media (on the example of the "VKontakte" groups of "Iskra" newspaper and "Kungur-TV", "Overheard Kungur", "Your Kungur")

The article explores the specifics of the most significant Kungur groups of «VKontakte», one of the "average" and - in its own way - typical cities of the Perm Krai. An attempt is made to consider these groups as new urban media - with reference to the recently emerging concept; their role in the production of the space of modern Russia is indicated. The groups of local mass media, «Iskra» newspaper and «KungurTV» channel, as well as groups representing citizen non-professional journalism, «Your Kungur» and «Overheard Kungur». Conclusions are drawn about the specific tasks of each type of group and the complementarity in terms of their functions in the information space of the city of Kungur.