Conducting sessions for marketing market research with the use of the case-method
Автор: Zkrieva L.I.
Журнал: Теория и практика современной науки @modern-j
Рубрика: Образование и педагогика
Статья в выпуске: 12 (30), 2017 года.
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In the article possibilities of application of the case-method in classes on marketing research of the market are considered. Describes the tools that students can use when working with cases. Topics of practical training are listed. The scenario of the lesson is briefly described.
Case-method, case, marketing research, students, information, occupation
Короткий адрес: https://sciup.org/140270619
IDR: 140270619
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