Regional demographic policy as a component of social well-being of population (on the materials of Primorsky krai)

The relevance of the regional demographic policy study in the Far East is beyond doubt. This article considers the real demographic situation in Primorsky krai and shows that its territory has seen a steady decline in the population due to natural decrease and migration outflow connect­ed with the low standard and quality of life that in turn reduces the attractiveness of the region and makes it particularly vulnerable to global challenges. Attention is paid to the fact that under the conditions of the Russian Federation subjects' differentiation by geographical location, natural resources potential and level of socio-economic development there is no single approach to the re­gional demographic policy. Differences in the characteristics of the subjects lead to the necessity of developing demographic programs that would take into account the regional specifics, traditions, characteristics and needs of a particular territory. There are presented the results of the author's study of subjective assessments of the social well-being of young people in Primorsky krai and their migration intentions. The data obtained show that a significant part of young people assess the situation in Primorsky krai as unfavorable for further self-realization; the majority of respondents answered that in other regions/countries it would be easier for them to build a career, start a busi­ness, and achieve a high level of material well-being. The directions of the regional demographic policy, which allow attracting and retaining highly qualified personnel in the region, are suggested.