Advertising souvenir products - significant marketing communication

Автор: Makarov A.A., Chikalova L.S.

Журнал: Экономика и социум @ekonomika-socium

Рубрика: Основной раздел

Статья в выпуске: 3-2 (82), 2021 года.

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The article describes the importance of advertising and souvenir products as a significant, accessible and independent tool for marketing communications.

Marketing communications, souvenirs, products of folk art crafts, advertising and souvenir products, functional value of advertising and souvenir products

Короткий адрес: https://sciup.org/140260376

IDR: 140260376

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