The role of increasing customer satisfaction in the quality management system of a provider of digital services and solutions

The article discusses ways to increase customer satisfaction using the example of Russia's largest integrated provider of digital services and solutions, which is present in all market segments and covers millions of organizations and households. Proposals are given for the development of measures to improve the quality management system, which is an important condition for maintaining the high competitiveness of the enterprise. The implemented measures can effectively help eliminate negative feedback on the service and the quality of services, which will allow the company to increase the flow of customers and profit from the sale of these services.