Role of internal marketing in ensuring steady competitive advantage of the organization

Автор: Sorokina N.E., Khmelkova N.V.

Журнал: Теория и практика современной науки @modern-j

Рубрика: Основной раздел

Статья в выпуске: 11 (17), 2016 года.

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In article there is a speech about the essence of internal marketing. The attention to roles of internal marketing in ensuring steady competitive advantage of the organization is focused. Offers on increase in efficiency of internal marketing in the organization are taken out.

Internal marketing, organization, employee

Короткий адрес: https://sciup.org/140267602

IDR: 140267602

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