Russian e-commerce market development trends
Автор: Tropynina N.E., Kulikova O.M.
Журнал: Экономика и бизнес: теория и практика @economyandbusiness
Статья в выпуске: 4-3 (110), 2024 года.
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This article deals with the current state of the e-retail market. The analysis of statistical data has allowed us to identify the main directions of development of the market under study. It is established that the Russian e-commerce market is successfully developing, but has not yet reached the saturation stage. The increase in the number of marketplaces, the development of new retail formats and technological innovations in payment processing, all this will contribute to the further development of the Russian e-commerce market . In conclusion, it is noted that today the most perspective direction is trade through marketplaces, which are in demand from both consumers and sellers. The article also mentions the trends that illustrate the current development of the Russian e-commerce market.
Trade, electronic trading platforms, market, e-commerce, marketplaces, digitalisation
Короткий адрес: https://sciup.org/170204625
IDR: 170204625 | DOI: 10.24412/2411-0450-2024-4-3-92-95
Список литературы Russian e-commerce market development trends
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- Official website of the analytical company Data Insight. - URL: https://datainsight.ru/.
- Kulikova, O.M. Marketplace: business model of modern trade / O. M. Kulikova, S.D. Suvorova // Innovative economics: prospects of development and improvement. - 2020. - № 6(48). - P. 50-55. DOI: 10.47581/2020/10.23.PS85/IE/5.48.008 EDN: ZLREFV
- Official site of the analytical company Webretailer. - URL: https://www.webretailer.com/.
- Official website of the Federal State Statistics Service. - URL: http://www.gks.ru.
- Official site of the analytical company E-Marketer. - URL: https://www.emarketer.com.
