The balanced scorecard and its innovation aspect

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This article is about modification of the Balanced Scorecard, which involves the allocation of innovation aspects as an independent aspect of the system. The place of the innovative aspects of the Balanced Scorecard was defined. This place, in the author''s view, depends on the type of development strategy implemented by the organization. The article also presents indicators characterizing the innovative aspect of the Balanced Scorecard, which is also differentiated according to the type of the development strategy.

Innovation, balanced scorecard, finance, marketing

Короткий адрес: https://sciup.org/142184877

IDR: 142184877

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