Cosmetic market sales strategies
Автор: Shvoeva V.O., Petroe K.A.
Журнал: Экономика и социум @ekonomika-socium
Рубрика: Современные технологии управления организацией
Статья в выпуске: 1 (68), 2020 года.
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The article deals with the General issues of the cosmetics market, its structure, and analyzes the main and new marketing strategies for development (sales). The role and main directions of marketing strategies in the process of implementation of cosmetics are considered. Information about the current state of the Russian market of cosmetics is given. The project "Strategy of development of perfumery and cosmetic industry till 2030" is considered.
The market of cosmetics, structure of the market of cosmetics marketing of cosmetics marketing, marketing strategy
Короткий адрес: https://sciup.org/140247516
IDR: 140247516
