The quality management system of hotel services

The concept of quality is of great importance in the tourism industry. In modern realities, it is the quality of the service that determines its competitiveness in the market of similar services. The tough competition in the market of hotel services forces enterprises to constantly improve the service quality. The first stage in achieving this goal is the assessment by the hotel complex itself the level of quality of its services. All modern methods of assessment and analysis of service quality are based on models of consumer behavior. Based on this information the quality model can be created. The quality of hotel services includes the efficiency of all components of its activity: the organization of technological process, quality of services, staff competency, image, marketing strategy etc.