Media as a marketing communication tool
Автор: Malinina Yu. V., Smirnova E. A.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 1 (41), 2020 года.
Бесплатный доступ
The article refers to the media as a tool for marketing communications and the company's most important audiences, and discusses methods of interaction between the media and enterprises.
Marketing, marketing communications, public relations, mass media
Короткий адрес: https://sciup.org/140287171
IDR: 140287171
Статья научная
