SMM in the hotel business
Автор: Kotenko D.A.
Журнал: Экономика и социум @ekonomika-socium
Статья в выпуске: 8 (39), 2017 года.
Бесплатный доступ
SMM as a new direction of modern marketing is investigated in this article. The essence of social media marketing is briefly revealed in the work, also its advantages and disadvantages are described there. Moreover, examples of SMM-strategies are given in the article, which are used by hotels.
Smm, strategy, hotel business, social media
Короткий адрес: https://sciup.org/140235622
IDR: 140235622
Статья научная
