Reducing the efficiency of TV advertisement
Автор: Kaporikova E.J., Min A.V.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 4 (32), 2019 года.
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The article researches the evaluation of the effectiveness of TV advertising, provides various points of view regarding the evaluation of the effectiveness of TV advertising, analyzes the reasons that may reduce the effectiveness of TV advertising.
Advertising, efficiency, television, product placement, internet
Короткий адрес: https://sciup.org/140286231
IDR: 140286231
Статья научная