Social media as a part of the life world of today's students (based on the focus group interview)

The study discusses some results of the conducted research on everyday practices of Russian students in social network sites, which influence their lifeworld directly. Empirical base of the research is a focus group interview. The author comes to the conclusion that social media is deeply and firmly integrated into the lifeworld of the younger generation of Russians. It has become an ordinary and necessary instrument of daily practice for solving different kinds of problems, what makes the lifeworld of students mediatized by the social media. It is also noted that the usage of the studied social networks does not directly impact on the core values of the lifeworld of students, but inevitably leads to the profound transformation. Social media itself is becoming one of the key life values of the younger generation of Russians, who are unwilling to abandon the use of social network sites.