Improvement of methods of management of the marketing activity of the enterprise of the chemical industry

Marketing is the process of supplying goods for the purpose of sale, the implementation of the company's manufactured products, is the final to provide consumers with products, it is aimed at forming the system of moving products from the producer to the final consumer. This article analyzes the key problems of sales activity, characteristic for the majority of domestic enterprises of the chemical industry, highlights the key methods of optimizing the sales process. Considers the issues of promotion of production of industrial enterprises.