Improving transport and logistics services based on marketing principles

Автор: Irisbekova M.N.

Журнал: Экономика и бизнес: теория и практика @economyandbusiness

Статья в выпуске: 10-1 (56), 2019 года.

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This article is devoted to the organization of the market of transport services based on the principles of marketing. Particular attention is paid to assessing the competitiveness of the market for the transport services market by calculating the average comparative competition score of a certain segment of the transport services market. In addition, the work proposed the stages of determining the degree and intensity of competition in the market of transport services.

Transport infrastructure, innovation, international market, priority tasks of the economy, marketing principles, just-in-time analytical model

Короткий адрес: https://sciup.org/170181167

IDR: 170181167   |   DOI: 10.24411/2411-0450-2019-11236

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