Styles of business communication as a model: the phenomenon of style, approaches, research, open questions. Part 2

Research into styles in psychology (from the 1950s to the 2000s) has undergone a kind of life cycle - from styles being widely studied to those falling into oblivion. Further constructive study of this problem requires creation of new R&D (research and development) programs, generalization of the experience gained in various schools of thought. The statement of the problem of business communication styles (LMS) as a model for studying styles (in general) can contribute to the further study of the phenomenon of «style» and the disclosure of a number of aspects of communication that slip away in the case of «rigid» identification of its types. The paper aims to provide a historical and theoretical analysis of the results of studies of the evolution and functioning of styles (on the model of business communication styles). Method: analysis of literary sources. Based on a critical analysis of the experience of studying the problem of communication styles and business communication styles, the following hypotheses are put forward: 1. In the general social space (activity space) there are several autonomous business communication styles (LMS). 2. The styles identified and described by the researchers (their number, composition of components, structures) are derivatives of basic scientific concepts. 3. The study of the phenomenon of «style» based on the model of business communication styles allows us to emphasize several aspects in the evolution and functioning of style that were not distinguished when studying styles on other models. The conditions for further constructive studies of the phenomenon of «styles» are discussed. Use of the model of business communication styles is believed will contribute to the disclosure of new properties of styles, further understanding of their system properties as large, open, dynamic psychological systems