Sales promotion - an effective tool of promotion of goods (services)
Автор: Chernega I.P.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 5-3 (21), 2018 года.
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The article describes the stages of the sales promotion plan. The methods of stimulation of sales of goods (services): price and non-price.
Keyword. sales promotion, discounts, competitive advantage, promotion
Короткий адрес: https://sciup.org/140283034
IDR: 140283034
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