Strategic analysis: theory and practice
Автор: Uvarov V.I., Silenko A.N.
Журнал: Экономика и бизнес: теория и практика @economyandbusiness
Статья в выпуске: 1-2 (119), 2025 года.
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Strategy analysis is an important part of enterprise management. Appropriate techniques are used for the analysis: SWOT, PEST, BCG. In real life, these techniques have limited use. It is possible to define some rules for the strategy demonstrated in real-life practice by Apple, Microsoft, and Intel.
Analysis, strategy, business, planning
Короткий адрес: https://sciup.org/170208193
IDR: 170208193 | DOI: 10.24412/2411-0450-2025-1-2-191-193
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