Strategic planning in modern organizations: problems and principles of an effective organization

The article is devoted to the analysis of the category of "strategic planning" in the context of the development of modern economic entities. The author presents a sequence of actions in the development of a strategic plan for the organization, taking into account the peculiarities of its activities. The author focuses on the work on various approaches to defining the strategic goals of the organization. The article also identifies key criteria for evaluating the strategy of the company.