Political marketing tactics as an interdisciplinary knowledge area

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This article discusses political marketing tactics and, like all other forms of political marketing, direct mail should reinforce the storytelling you create around a party, politician, or candidate. It should focus on your benefits, your strategies for community improvement, and the benefits you and your party can offer over your competitors. Basically, direct mail marketing - whether it's a political campaign or a new product - is all about data.

Tactics, politics, marketing, narration, candidate, competitor, party, society, information, social network

Короткий адрес: https://sciup.org/170188464

IDR: 170188464   |   DOI: 10.24412/2500-1000-2021-2-2-57-60

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