Typological features of clickbeit in the header block of the modern media
Автор: Samartsev O.R., Latenkova V.M., Fokina D.S.
Журнал: Вестник Тверского государственного университета. Серия: Филология @philology-tversu
Рубрика: Журналистика и реклама
Статья в выпуске: 1, 2020 года.
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The article deals with the typological features of the phenomenon of the "click -beif". The authors analyze its definitions in scientific literature and media practice, and consider the psychological, linguistic, semantic and syntactic features of the header block, which have signs of manipulative technologies.
Journalism, headline, media content, content, marketing, author, reader, genres, clickbait, media research
Короткий адрес: https://sciup.org/146281554
IDR: 146281554
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