Transformation of visual communications during the fourth industrial revolution

The paper provides a philosophical analysis of the transformation processes of visual communications in the framework of such a hypothetical phenomenon as the fourth industrial revolution. In the conditions of the digital revolution, visual communication gets an incentive to develop, acquires new properties in the new conditions of development of post-industrial and digital society. As a scientific discipline, visual communication is at the stage of full-scale development and search for interdisciplinary connections. The author examines the history of visual communications from the Ancient world to the present, identifies their main features at the present stage of development, and analyzes the example of virtualization of a Museum exhibition because of modern transformation of the communication environment.